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Why “The School Will Pay for It” Is the Worst Option

Updated: Apr 30

Teaching is an ancient profession, one of the oldest in the world, yet it remains an elusive art. We teachers, whether we like it or not—we are continually shaping futures.


Problems start with the expectation that we do it while balancing a high-wire act of administrative tasks, paperwork, and useless meetings. Expectations have grown out of control with the notion that education should be entertaining nowadays. One teacher, approximately 30 students—Be personal, be amusing, be a mother, be a father. Do more with less.


So, when we get tired, the school steps in with the genuine intent to support us. The school administration often buys new tech tools or provides us with professional resources. Then, a new question arises: Will this help me or lead to more work?


The reality is that when schools invest in resources, they usually expect a return. That return usually appears in the form of additional responsibilities, tasks, and demands on our time. The new tools intended to assist us often just become an extra burden.


Here's the catch teachers—asking for a return on investment is entirely valid. So, what can we do? Be the investors. We invest in ourselves, we reap the benefits.


The last thing teachers need is to be overwhelmed with endless administrative tasks; the tools provided for us should free us, not enslave us.


When I started building ZOZO, every business colleague or investor I spoke with asked me, “Why would you sell to teachers and not to schools?" Their expressions clearly indicated their disagreement with my business model. My answer always remained the same: “ZOZO is for teachers".

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